Let’s agree to disagree. In calm moments, when best intentions prevail, this golden rule is easy. Then someone is “wrong on the internet,” and best intentions are the first things to go. The desire to be heard runs faster (and hotter) than any inclination toward being civil.
Civil, a new commenting platform, forces strong opinions to slow down and meet best intentions. Innovating on the moderation side, Civil interrupts the automatic process of posting comments. Users judge the value and civility of comments before they ever make it to the moderator queue.
Aja Bogdanoff, co-creator of Civil along with Christa Mrgan, is an experienced community manager formerly with TED, and emphasizes the ability of platform design to affect content. Civil’s design takes commenters on a considered journey, a combination of human and machine learning that makes users think about content, quality, and civility as part of interaction online.
When a user posts a new comment, they see the screen below:
Civil asks them to rate the civility of a comment from another user by clicking a thumbs-up or thumbs-down button. Then they are asked “Is this a good comment?” with the addition of a “sorta” option.
Civil’s unique comment flow has multiple benefits, one of the most obvious being investment. Posting a comment with Civil is fairly quick, but does require some time investment. Every commenter, by virtue of participation, is declaring a stake in the tone of the community. In addition to this extra level of consideration, the algorithm behind Civil’s moderation is constantly learning from user choices.